In Peru, Google has been in business for 12 years., but they recently opened offices in the heart of the business district in San Ysidro. According to director Edgardo Frias Google In the country, it is “They better approach the work philosophy of the company”. Using a virtual card, we go to the fourth floor in an intelligent elevator. As soon as we arrived, everything felt – and smelled – new – reception, meeting rooms, cafeteria, dining room and games room. Each location is inspired by eight ecological sites of Peruvian geography.
A tour of the Google offices in Lima
“What we’re looking for is to create an innovation environment that allows us to have a disruptive outlook”Tell us. “Offices play a very important role for us. If we want to become agents of change, we must encourage ourselves to think differently..
A survey conducted by consultancy Great Place to Work Google In 2013 “Best place to work in the world” Thanks to “the growth opportunities they provide to their workers,” among other factors. These days, the possibility of belonging to their teams feels closer to Peruvians. “We put a lot of effort into our selection processes. We notice that there is equality between men and women applying for the same position. I wouldn’t say we have a specific profile, but we look for collaborators with new and original ideas”The Mexican manager explains.
Human resources, legal, marketing, technical support, finance and engineering are some of the areas looking for new talent. They have activated the platform to carry out the selection processes Google Business. “We are very careful in selecting the best talent we need. For that reason, our processes may take us a little longer than other companies”completes.
A glimpse into the present
Frass tells us, reminding us of Steve Jobs with his glasses and black sweater Google It is the number one resource Peruvians use to find products, discounts and services. In fact, the company produces a report every year that tells us what the top searches we’ve done. In 2021, an election year, the word ONPE appeared first. “At the beginning of the epidemic, for example, the most popular was ‘grilled chicken delivery’. There was great nostalgia for this national dish in those days when restrictions were so strict”comments.
Amid the difficulties caused by COVID-19, two products Google They were fortified in these lands: Network light Y Google Maps. “Network light This is the site that the Persians love. There are 160 thousand channels from Peru with at least 100 thousand subscribers. Professional and amateur creators alike have found a place to share their content.”He argues. “In the case Google Maps have become a fundamental tool not only for navigating from one place to another, but also for knowing what a particular place looks like through the Street View option.”.
To counter fake news, one of the evils that has emerged in these times of health and political crisis, Google has decided to support this initiative Great test Through your plan Google News Initiative. “What this site does is verify the origin of the news so that misinformation does not spread. The better informed society is, the better decisions they can make.Edgardo Frías assures.
Looking to the future, the American company’s bet in Peru is to bring as many people as possible closer to the technological solutions they offer. Also, as part of its social responsibility activities, it continues to train low-income youth, as they have been doing with a non-profit association. Peru Champions.
“One of the things that caught my attention the most when I came from Peru was his desire to try new possibilities, not to always be the same, to look at other initiatives”Frias concludes. And he leaves us with another thought: “Our mission is to order the world’s information to make it universally useful for everyone. In this sense, we must keep searching Google In the hands of Peru”. //
. “Infuriatingly humble alcohol fan. Friendly entrepreneur. Travel aficionado. Typical tv advocate.”